Event Marketing Specialist

Piper Companies is seeking an Event Marketing Specialist to join a leading technology organization in a hybrid role based in Austin, TX. The ideal Event Marketing Specialist will support the planning, marketing, and execution of live, virtual, and hybrid events while partnering with internal teams to drive brand awareness, audience engagement, and successful event outcomes.

Responsibilities of the Event Marketing Specialist:

• Plan and execute live, virtual, and hybrid events that align with business objectives.
• Develop and implement event marketing campaigns across digital and traditional channels.
• Partner with marketing, communications, HR, and business teams to support event goals.
• Create audience-focused marketing strategies to increase event participation and engagement.
• Manage event timelines, project plans, and communications.
• Coordinate branding, messaging, and promotional materials for events.
• Develop content including email campaigns, social media posts, event pages, and follow-up communications.
• Manage event budgets and track expenses.
• Measure event performance and provide reporting on key metrics and ROI.
• Communicate event updates and recommendations to stakeholders.

Qualifications of the Event Marketing Specialist:

• 3+ years of experience in event marketing, event management, or a related field.
• Strong project management skills with the ability to manage multiple priorities.
• Experience supporting live, virtual, and hybrid events.
• Knowledge of marketing strategies, branding, and audience engagement.
• Experience with social media, email marketing platforms, and CRM systems.
• Ability to analyze marketing and event performance metrics.
• Excellent communication and stakeholder management skills.
• Experience with Monday.com or similar project management tools preferred.

Compensation for the Event Marketing Specialist includes:

• Salary range: $65,000 - $95,000 depending on experience
• Comprehensive benefits package including medical, dental, vision, 401(k), and PTO

This job opens for applications on 09/01/2026. Applications for this job will be accepted for at least 30 days from the posting date.

Keywords: Event Marketing, Event Specialist, Marketing Specialist, Event Planning, Event Management, Hybrid Events, Virtual Events, Live Events, Marketing Campaigns, Brand Marketing, Audience Engagement, Event Coordination, Project Management, Stakeholder Management, Marketing Analytics, Digital Marketing, Social Media Marketing, Email Marketing, CRM, Branding, Content Creation, Event Communications, Budget Management, Marketing Strategy, Community Engagement, Marketing Operations, Corporate Events, Experiential Marketing, Microsoft Office, Monday.com

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